Graeme’s background is in marketing. After studying business and specialising in marketing at University, he embarked on a career in which he now has over 25 years of professional experience across the full marketing spectrum.
The vast majority of this time has been spent with Greggs where he led the marketing team as Head of Customer & Marketing for the last eight years; seeing the brand win a number of high-profile awards for the quality of its marketing and growing significantly to become recognised as one of the most loved brands within the UK.